A study looking at the changes and improvements in the condom market in the Caribbean between 2006- 2008, focusing on condom accessibility, disparities in geographic coverage, distribution of condom o...

This document summarises the work of CARISMA partners in implementing behaviour change communication (BCC) campaigns. The report highlights various types of BCC intiatives including those engaging spe...

This publication describes different product distribution systems developed by CARISMA's partner Social Marketing Organisations (SMOs). It discusses how three SMOs have adapted social marketing (SM) p...

Online presentation, by Elizabeth Gardiner, outlining ways in which to build the condom market in the DR and Haiti, working with, rather than displacing the commericial sector. Explains how to measure...

The following table indicates the regional condom sales in the Caribbean during the years of 2004 - 2008. This includes Social Marketing Sales and Commercial Sales.

The following charts and table reflect condom sales in the Caribbean region comparing four years of commercial and social marketing condom sales.

This document provides an overall summary of the CARISMA I Programme, its goals and objectives, expected outcomes and partner agencies. This document also outlines the regional social marketing organi...

Between 2005 and 2008, CARISMA Phase I was implemented across 13 PANCAP countries and territories This Research Brief summarises results from Participatory Ethnographic Evaluation and Research (PEE...

This report captures learning derived from the use of Participatory Ethnographic Evaluation and Research (PEER) with four social marketing organisations (SMOs) over the first phase of the CARISMA prog...

This report summarizes key findings from qualitative and quantitive studies conducted under CARISMA I by social marketing organisations' (SMOs) in Jamaica, Haiti, Eastern Caribbean, Belize and Dominic...

Throughout the Caribbean, commercial companies, the public sector, and social marketing organisations (SMOs) distribute and sell condoms. Together, they make up the total condom market (TCM). Over the...

How a Brand was Born: The Story of Got it? Get it. This publication explains the process behind the development of a category campaign by one of CARISMA's partners PSI Caribbean (PSI/C) and their ...

This presentation was delivered by Mr. Carl Browne, former Director of the Pan Caribbean Partnership against HIV/AIDS (PANCAP) at the CARISMA Special Session on November 19, 2011 during the Caribbean ...

This presentation was delivered by Mr. Kerry Singh, Deputy Director (Programme) at Population Services International, Caribbean Office (PSI/C) at the CARISMA Special Session on November 19, 2011 durin...

This policy document displays the Caribbean background and context for the spread of HIV and other sexually transmitted infections. It then goes on to provide strategic information on products and qua...

Report summarising the social marketing and communication strategies of CARISMA II throughout the Caribbean ,making use of mobile cinemas, soap operas, peer education, one-on-one counselling, street t...

Summary of the CARISMA Total Market Approach (TMA) programme, whose aim is to expand condom access and availability for the poorest and highest-risk groups while simultaneously increasing co...

This Research Brief presents regional Condom Market Data, including sales and distribution, across 13 PANCAP countries, collected between 2005 and 2008

CARISMA, now in its second phase, is a regional social marketing programme which aims to prevent HIV and improve sexual and reproductive health in selected Caribbean countries. This Statement...

Summary of the second phase of the CARISMA programme, including success from CARISMA I, and plans and activities for CARISMA II, which intends to broaden the scope of the programme and encompass sexua...